SOCIAL MEDIA CAN BE A MINE FIELD!
These days, you need to have a social media presence.
Not too long ago, many older people were saying they had no interest in being online. At the time, I believe it’s because the learning curve was too steep. Between Microsoft, Apple and all the software developers, they have made computers pretty intuitive and easy to use. Now Grandma and Grandpa are on Facebook!
Make sure you are aware of the risks. Now you have family and friends watching. Business associates and friends want to see what you are doing and even strangers have voyeuristic tendencies. This is a double edged sword. It’s wonderful to be able to update everyone on your activities and share your thoughts. By the same token, you always need to remember that your life is on display for all to see.
Business is really starting to pay attention to social media. That’s what really makes it such a mine field. Whatever you post is open the world. The days of being a little silly at a party and hoping no one was paying too much attention are long gone. It’s more likely someone pulled out their phone and snapped a picture that was all over the world through social media within minutes.
It’s the same thing with personal. Many of us love to share thoughts and ideas. The problem is that you can never be sure of the interpretation of your words. We all have different filters.
For example, I had a couple of really rough years and eventually reached that place where life was improving and said so in a blog. A family member who had a great loss in the same year couldn’t understand how I could say it was so great when I shared in their loss. I wouldn’t change what I said but you need to be prepared for whatever comes your way when speaking so publicly. There’s no taking it back!
Social Media, when done well, has great rewards.
- Extended reach.
- Improved communication.
- World wide collaboration.
- Employment opportunities.
- Business growth.
Through effective use of Social Media, the rewards can be unlimited. It’s up to you to target your message to achieve your particular objectives. For example, this blog has multiple objectives.
Blogging helps me clarify my own thoughts. In the process, this demonstrates the power of the tools I sell, all while helping others to find affordable marketing tools to grow their own business.
MAKE TIME TO LEARN
Social Media really is like a mine field and you can blow yourself up with one wrong step. Take the time to learn. There are plenty of resources. For example, I took an online program through ITU Social. Click here for their fan page. It was extremely helpful. If you need help setting up a Facebook Fanpage for your business or group, Click Here!
Spend some searching through Facebook, Google Circles, or just follow me on Twitter and watch for some of my friends feeds! http://twitter.com/barryclermont
Make it a great day!
P.S. What am I thankful for today? I’m thankful for each new moment, whatever it brings. I’m thankful for the ability to have friends all over the world and be able to stay in touch. I’m thankful every time I make a new friend.
What are you thankful for today?