You should have your own blog site and it should be self hosted. Blogging is a great way to sort your thoughts and mobilize knowledge. Self hosting maintains control of your digital assets.
Your blog site should reflect your personality. No, it’s not a place to vent and barf your garbage all over everyone. Yes, there are those who do that.This should be where you let people get to know you in a positive way. It’s no different than meeting people in person. If you always wear a frown and complain, why would I come back?
Self hosted blog sites allow you to maintain control over your content. Only you can take down content if you decide it was not your intended message. Yes, you are liable for what you say and there are times when you may want to make changes, but you won’t have your “free blog site” provider deciding for you. Is anything ever really free? You just gave them your content and agreed to allow them to use you for advertising purposes. That could actually be a great cost.
Thinking Out Loud
My blog sites are where I do my best thinking out loud. Most blogs are triggered by something I read, saw or heard. The best content often comes from learning experiences like webinars or live seminars. For example, Smart Marketing Coaching, available through Pure Leverage, does regular webinars on business building. One of them triggered my blog on creating graphics for your blog or social media posts.
The process of creating a blog, for me, drives the information in deeper. It’s kind of like the old “Read, Write, Repeat”. The research part usually involves reading to find support for what you want to say. Writing the blog helps to clarify your thoughts and involves you repeating what you learned.
By leaving the comments option live, you give others the opportunity to challenge your ideas and gives you the chance to learn even more. Always have sharing buttons so that your knowledge can be mobilized. Your network will grow exponentially over time creating wonderful new friends along the way.
Your blogs, pictures and videos are all digital assets. They have value to you and we believe they have value to others.
For example, I created this video to use on my sites. Because it is a testimonial that promotes a product, some sites may not allow you to include it in your blog. Also, check the terms for those sites and you may be giving them permission to re-use your content. That can’t happen when you have a self hosted blog and own the domain.
(Learn more about a #LegalSavingsPlan at http://deniseclermont.com)
If you don’t own and control your domain, someone else does. Do you want them to take advantage of your assets?
Put yourself out there. Your blog may very well lead to your next job or business opportunity.
Make it a great day,
P.S. What am I thankful for today? I’m thankful for Smart Marketing Coaching. I’m thankful you took the time to read this. I’m thankful for the opportunity to learn and grow.
What are you thankful for today?