Many believe graphic design is too difficult and expensive for the average person. Here’s how you keep up with these people who seem to be able to find all these great pictures on social media.
How many times have you seen a great graphic that has a picture with words on it? How do they do that? By the end of this blog, I hope you will be one of those people posting great graphics, with little to no cost.
Start With A Picture
We have all heard the old saying “A picture is worth a thousand words”. Pictures trigger different responses in each of us. It’s nice if you can steer the viewer in the right direction. First, let’s find a picture that we respond to ourselves. The picture itself isn’t the message but should trigger an emotional response that fits with the message you want to convey. You may have some great photos to start with. By using your own, you don’t need to be concerned about copyright. You don’t have any? Not to worry, Pixabay to the rescue!
Pixabay is a collection of thousands, if not millions of graphics. Many people have contributed images that are free to use with no attribution. Go to http://pixabay.com and sign up for a free account. You can become a contributor yourself. Caveat, they have high standards for photo quality. In the meantime, you can download pictures to use as a source to build your own graphic design for your social media activity.
Set Up A Palette
There is a great graphic editing program at http://canva.com where you can upload a graphic or choose from many they offer there. Some of the graphics at Canva are free and some are very economically priced. This means the cost is controlled by you. There are pre-defined palettes for presentations and social media or you can define your own. I find 600×312 pixels works well. You will be presented with a white space to start adding your content.
Once you have your palette size set up, you will see a column on the left where you can start choosing your content. Either select your images from Canva stock or upload your own. Then, choose your effects. Personally, I like to use secondary images to overlay and maybe add some text. When I’m finished, I download the image to my computer to use in blogs and/or social media posts. Canva stores your finished product which you can choose to share to social media directly or download again at a later date. You can also edit your projects on Canva at a later date.
Make It Clickable
Now that you have created your graphic, it’s time to make it clickable to take your peeps where you want them to go. Maybe your blog site? You can use something like Photo Bucket. I don’t because I have Social Pic Redirect as a member of Smart Marketing Coaching through Pure Leverage.
Log into your WordPress site where you installed Social Pic Redirect. Start a new project and upload your photo. Add the link you want it to go to and give a description that will appear on the social media site. Click on “Get shortlink” and copy the link. Paste the link into your social media “what’s happening”. Wait until the image appears and then delete the link, not the image. Post. This works great with Facebook and Google+. Twitter, you will have to upload the photo and put the link you want them to go to in the tweet body. If you use a visible link, I would use goo.gl to shorten the link and allow you to track it.
There you go, you are now a graphic artist!
Make it a great day,
P.S. What am I thankful for today? I’m thankful for Pure Leverage and all the tools. I’m thankful for the training provided by GVO. I’m thankful for the free opportunity to try out the tools in the Pure Leverage Suite >>>Click here.
What are you thankful for today?